Beauty Comparison

Photo and link: Amazon

e.l.f.

Brightening Lavender Face Primer

primer · 14 ml · Makeup

e.l.f. Brightening Lavender Face Primer is free of fragrance, essential oils, labelled fragrance allergens, drying alcohol, sulfates, parabens and MI / MCI, going by its full 7-ingredient list. List checked November 5, 2026.

The catch: it contains silicones (Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer).

£10.00at Amazon UK

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Amazon UK prices as of 6 November 2026, 13:01 GMT; Amazon sets the final price at checkout.

Where to buy

Listed in Amazon's stores in United Kingdom · Germany · France · Italy · Spain · Netherlands · Poland · Sweden; links take you to your own store.

What's inside: free-from facts

  • Fragrance-free
  • No essential oils
  • No labelled fragrance allergens
  • No drying alcohol
  • Sulfate-free
  • Contains silicones
  • Paraben-free
  • No MI/MCI

Fits, by its list

Full ingredient list, decoded

7 ingredients, in label order (highest amount first; below about 1% the order is free).

  1. 1DimethiconeForms a breathable protective barrier on skinSmooths hair and adds slipDimethicone is a silicone, a light, water-resistant oil that forms a smooth, breathable… Silicones
  2. 2Dimethicone/Vinyl Dimethicone CrosspolymerForms a breathable protective barrier on skinSmooths hair and adds slipDimethicone is a silicone, a light, water-resistant oil that forms a smooth, breathable… Silicones
  3. 3PhenoxyethanolProtects formulas from bacteria and moldKeeps water-based products fresh longerA synthetic preservative that helps stop bacteria, yeast and mold from growing in…
  4. 4SilicaAbsorbs oil and reduces shineAdds slip for smooth applicationSilica is a fine, white powder made of silicon and oxygen that mainly helps control…
  5. 5Silica Dimethyl SilylateThickens oils and anhydrous formulasHelps keep pigments and minerals from settlingA fine silica powder with a surface treated to repel water and blend into oils, used…
  6. 6Isoceteth-10
  7. 7Aluminum HydroxideAdds opacity and coverage to makeupServes as a base for some lake pigmentsAluminum Hydroxide is a white mineral powder that helps add coverage, opacity, and a…

May contain (shade colorants): Manganese Violet (CI 77742), Titanium Dioxide (CI 77891), Ultramarines (CI 77007) Ingredients may change or vary from time to time.

Source: e.l.f. product page, www.elfcosmetics.co.uk/products/brightening-lavender-face-primer-small, retrieved November 5, 2026.

Every flag we check

CheckResultIngredients found
FragranceNone listed—
Essential oilsNone listed—
Labelled fragrance allergensNone listed—
Drying alcoholNone listed—
SulfatesNone listed—
SiliconesContainsDimethicone (#1), Dimethicone/Vinyl Dimethicone Crosspolymer (#2)
ParabensNone listed—
MI / MCINone listed—
Formaldehyde releasersNone listed—
Mineral oil & petrolatumNone listed—
LanolinNone listed—
Chemical UV filtersNone listed—

Frequently asked questions

Is e.l.f. Brightening Lavender Face Primer fragrance-free?

Yes. e.l.f. Brightening Lavender Face Primer lists no parfum or fragrance and no essential oils. Checked against its full ingredient list on November 5, 2026.

Does e.l.f. Brightening Lavender Face Primer contain silicones, sulfates or parabens?

Silicones: yes (Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer). Sulfates: none listed. Parabens: none listed.

Which ingredient rules does e.l.f. Brightening Lavender Face Primer pass?

Its full list passes our ingredient rules for sensitive skin, eczema-prone skin, contact dermatitis and perfume allergy.

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Amazon UK prices as of 6 November 2026, 13:01 GMT; Amazon sets the final price at checkout.