Beauty Comparison
Paula's Choice 5% Niacinamide Body Serum

Photo and link: Amazon

Paula's Choice

5% Niacinamide Body Serum

body oil · 118 ml · Body

Paula's Choice 5% Niacinamide Body Serum is free of fragrance, essential oils, labelled fragrance allergens, drying alcohol, sulfates, silicones, parabens and MI / MCI, going by its full 38-ingredient list, with niacinamide, glycerin and panthenol. List checked November 5, 2026.

The catch: none. It clears all 12 ingredient flags we check.

  • Fragrance-free
  • No essential oils
  • No labelled fragrance allergens
  • No drying alcohol
  • Sulfate-free
  • Silicone-free
  • Paraben-free
  • No MI/MCI

£34.003% off the list priceat Amazon UK

Amazon UK prices as of 6 November 2026, 06:19 GMT; Amazon sets the final price at checkout.

Listed in Amazon's stores in United Kingdom · Germany · France · Italy · Spain · Netherlands · Poland · Sweden; links take you to your own store.

Key ingredients in 5% Niacinamide Body Serum

  • Niacinamide

    Vitamin B3; helps with oil, redness, uneven tone and the barrier.

  • Glycerin

    A classic humectant that keeps skin hydrated.

  • Panthenol (pro-vitamin B5)

    Soothes and helps skin and hair hold moisture.

  • Squalane

    A light, skin-compatible emollient.

  • Shea butter

    A rich emollient for dry skin and hair.

  • Vitamin E

    An antioxidant that protects the formula and the skin.

Full ingredient list, decoded

38 ingredients, in label order (highest amount first; below about 1% the order is free).

  1. 1AquaAqua is the INCI name for water, the main base of many creams, lotions and cleansers…
  2. 2PanthenolPanthenol is a form of vitamin B5 that the skin and hair convert to pantothenic acid.…
  3. 3NiacinamideNiacinamide is a form of vitamin B3 used in skincare and haircare to help with oil,…
  4. 4Caprylic/Capric TriglycerideA light, plant-derived oil made from coconut or palm kernel fatty acids and glycerin.…
  5. 5Coco-Caprylate/CaprateA light, coconut-derived ester that softens skin and hair and helps other ingredients…
  6. 6GlycerinGlycerin is a clear, thick, odorless liquid that pulls water into the skin and helps…
  7. 7Pentylene GlycolPentylene Glycol is a small, multi-tasking liquid that attracts water to the skin and…
  8. 8Myristyl MyristateMyristyl myristate is an ester, a waxy fat-like ingredient made by joining two fatty…
  9. 9Hydrogenated Farnesene
  10. 10SqualaneSqualane is a light, oil-like ingredient that softens skin and helps it hold moisture.…
  11. 11Glyceryl Stearate CitrateA mild emulsifier made by combining glycerin, stearic acid and citric acid. It helps…
  12. 12Butyrospermum Parkii (Shea) Butter
  13. 13Citrullus Lanatus (Watermelon) Seed Oil
  14. 14Mangifera Indica (Mango) Seed Butter
  15. 15Simmondsia Chinensis (Jojoba) Seed OilJojoba seed oil is a light, liquid oil pressed from the seeds of a desert shrub. It…
  16. 16Polyglyceryl-3 Stearate
  17. 17PropanediolPropanediol is a clear liquid that draws water toward the skin. Its jobs are as a…
  18. 18Saccharide IsomerateSaccharide Isomerate is a mixture of simple sugars used as a humectant, helping…
  19. 19Sodium PolyacrylateA synthetic polymer, the salt form of polyacrylic acid, that is used mainly to thicken…
  20. 20Glyceryl StearateGlyceryl stearate is a waxy blend of glycerin and stearic acid, a fatty acid from plant…
  21. 21Caprylyl GlycolCaprylyl Glycol is a mild, multi-tasking ingredient that softens skin and helps keep…
  22. 22Xanthan GumXanthan Gum is a thickener and stabilizer made by fermenting sugar with a bacterium. It…
  23. 23TocopherolTocopherol is vitamin E, a fat-soluble antioxidant. Its main job is to slow the…
  24. 24EthylhexylglycerinEthylhexylglycerin is a lab-made, skin-friendly ingredient that boosts the power of…
  25. 25Hexylene GlycolHexylene Glycol is a clear, colorless liquid that mixes with both water and oil-loving…
  26. 26Sclerotium GumSclerotium Gum is a thickening polymer made by fermenting a fungus. It gives creams and…
  27. 27LecithinLecithin is a natural mix of fatty substances called phospholipids, taken from plant or…
  28. 28Pullulan
  29. 29Hydrolyzed Opuntia Ficus-Indica Flower Extract
  30. 30PantolactonePantolactone is a small molecule that helps condition skin and serves as a building…
  31. 31Sodium PhytateA plant-derived salt that acts as a chelating agent, grabbing onto metal ions like…
  32. 32SilicaSilica is a fine, white powder made of silicon and oxygen that mainly helps control…
  33. 331,2-Hexanediol1,2-Hexanediol is a small, clear liquid that acts as a solvent, a humectant and a…
  34. 34Citric AcidCitric acid is a mild, naturally occurring acid found in citrus fruit. In skincare and…
  35. 35Sodium CitrateSodium Citrate is the sodium salt of citric acid, a mild, fruit-derived acid. It mainly…
  36. 36Bacillus Ferment
  37. 37PhenoxyethanolA synthetic preservative that helps stop bacteria, yeast and mold from growing in…
  38. 38Hydrogenated LecithinHydrogenated Lecithin is a plant-derived, fat-like mixture that helps oil and water…

Source: Paula's Choice product page, www.paulaschoice.co.uk/niacinamide-body-serum/m5810.html, retrieved November 5, 2026.

Every flag we check

CheckResultIngredients found
FragranceNone listed—
Essential oilsNone listed—
Labelled fragrance allergensNone listed—
Drying alcoholNone listed—
SulfatesNone listed—
SiliconesNone listed—
ParabensNone listed—
MI / MCINone listed—
Formaldehyde releasersNone listed—
Mineral oil & petrolatumNone listed—
LanolinNone listed—
Chemical UV filtersNone listed—

Frequently asked questions

Is Paula's Choice 5% Niacinamide Body Serum fragrance-free?

Yes. Paula's Choice 5% Niacinamide Body Serum lists no parfum or fragrance and no essential oils. Checked against its full ingredient list on November 5, 2026.

Does Paula's Choice 5% Niacinamide Body Serum contain silicones, sulfates or parabens?

Silicones: none listed. Sulfates: none listed. Parabens: none listed.

Which ingredient rules does Paula's Choice 5% Niacinamide Body Serum pass?

Its full list passes our ingredient rules for sensitive skin, eczema-prone skin, contact dermatitis and perfume allergy. Key ingredients: Niacinamide, Glycerin, Panthenol (pro-vitamin B5) and Squalane.

Similar body oils

Affiliate

Amazon UK prices as of 6 November 2026, 06:19 GMT; Amazon sets the final price at checkout.