Eye Makeup
Eyeshadow, liner and technique broken down by eye shape and skill level — from a clean everyday wash to a precise cut crease. Step-by-step and beginner-safe.
Eyeshadow
Eyeliner
How to Do a Cat Eye for Your Eye Shape
Draw your lash-line liner first, then extend the wing toward the tail of your brow.
Every Type of Eyeliner Explained: Pencil, Gel, Liquid, Felt
Pencil eyeliner is easiest for beginners; liquid and felt-tip give the sharpest lines.
How to Apply Liquid Eyeliner: A Step-by-Step Guide
Rest your elbow on a surface, look down into a mirror, use the dot-and-connect method.
Tightlining: What It Is & How to Do It for Bigger-Looking Eyes
Tightlining means applying eyeliner to the upper waterline between the lashes.
Mascara
Best Mascara for Sensitive Eyes & Contact Lens Wearers
The best mascara for sensitive eyes is fragrance-free, benzalkonium-chloride-free, and ophthalmologist-tested.
Types of Mascara Explained: Volumizing, Lengthening, Tubing
Mascara types differ by formula and effect: volumizing adds bulk, lengthening extends lash tips.
Tubing Mascara: What It Is & Why It's the Smudge-Proof Hero
Tubing mascara wraps each lash in a polymer sleeve that resists smudging all day.
Waterproof vs Regular Mascara: Which Should You Wear?
Regular mascara is better for daily use; waterproof is best reserved for swimming, exercise.
Why Does Mascara Smudge Under Eyes? Causes & Fixes
Mascara smudges under eyes because sebum, moisture.